Established in 1982, BONGO is now one of the hottest denim brands in the junior market. With denim as its core, the brand continues to grow to include many categories, including juniors, girls and plus size apparel, footwear, cold weather accessories, handbags, jewelry, watches and swimwear, all reflecting the relaxed style, and beauty without effort of the brand.

BONGO is sold exclusively at Sears and Kmart.
BONGO is about having fun and being yourself.

The BONGO lifestyle is best described as simple Young Hollywood: beach parties by day, clubs and bonfires by night, and the pieces function and layer well together to accommodate that.
The BONGO girl is sexy and carefree, not careless, but she doesn’t take life too seriously.a

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